Cutter & Squidge - Cake Pop-up in Soho

Dear Readers, 

Last week I discovered a hidden sugar-gem in the heart of London's Soho. 

Located on the corner of Wardour Street and Brewer Street in the glass-fronted corner shop that used to be (I think) 'Shop' - my favourite ever Soho boutique run by Pippa Brooks from Britop era indie band Posh - you will find the Cutter & Squidge Soho cake cafe pop-up! It is the perfect location for post-shopping cake eating and re-fuelling. 

Formed by two sisters with the desire to make cakes without food colouring but also without any compromise on taste (which as regulars will know is exactly my aim at Silver Whimsy where if something is pink, that's because it has raspberries or strawberries in it rather than something man-made), Cutter & Squidge have, as well as making dreamy Dream Cakes (which get bonus Whimsy points for having whimsically brilliant names), invented their very own creation called the Biskie which is not a whoopie pie or a macaron (according to their website) but a "moorish blend of crisp, soft, chewy cakey and creamy delivering a massive flavour fiesta!" 

(I'm pretty sure that there's a noun missing from that adjective heavy sentence, grammar pedants, but nevermind.)

Whilst I didn't go for a 'Biskie', I will be going back for one because not only do they look divine and have amazing names like 'The Ambassador', 'I Scream Sundae' and 'Bounty Hunter', but based on having sampled a slice of Dream Cake I am convinced they will be delicious.

In the pop-up Soho shop at the moment, they are also serving soft-scoop ice cream in the vein of The Big Gay Ice Cream Shop, which regular readers will know is the ultimate Whimsy Ice Cream favourite. So if it happens to be a sunny day in Soho, why not pop in for an ice-cream pick-me-up?

But let's move on to the CAKES! The cakes in Cutter & Squidge are American style Magnolia Bakery triple layered baking extravaganzas. This is Very Exciting because it is actually pretty hard to find a decent slice of cake in London, let alone fantasy American buttery vanilla old-fashioned wonder cakes! 

I plumped for a piece of the Ice Cream Dream Cake which the delightful girl in the cafe told me was modelled on an old-school Neopolitan ice cream and it genuinely was! The flavours were almost Proustian - the dense, dark, moist chocolate sponge, the super-light ultra creamy and refreshingsly strawberry frosting and the vanilla bean cream-dream flavour sponge and frosting all combined to re-create that sense of running through sprinklers in your best friend's garden after a long hot school holiday summer day in the sunshine.

 As if the cake couldn't get any cuter, it comes resplendent with a mini ice cream cone filled with more of the melt-in-your-mouth strawberry frosting, covered in mini strawberry sugar strands. I haven't felt this way about a piece of cake that I haven't actually made myself for a very long time: I genuinely want to go back and work my way through all the varieties of cake that Cutter & Squidge have to offer!

Follow them on twitter / instagram / facebook OR (best option) go and visit them in Soho before the pop-up pops-down!

#Biskie,
Silver Whimsy x

PS - goes without saying (but is nonetheless very important to say) that their cakes are only made with free range eggs and proper British butter!!